Deliverables
Home Reserve will provide up to $5,000 of furniture in exchange for the following:
Home Studio Photoshoot for Home Reserve:
(Grants evergreen usage rights across our website, email, social media, and paid ads run from our own handle)
Photo Content:
Unlimited photos and videos taken by us.
Photos of the applicant hands-on building the furniture.
Photos used for instruction booklets.
Lifestyle photos of the partner on or around built furniture.
Interior photos taken of furniture without applicant.
Marketing Image Examples:
Interior Image Examples:
Shared Content on Your Platform:
Instagram Deliverables (due by August 7th, 2026):
3 Reels (minimum 30 seconds each) uploaded to Home Reserve’s Partner Drive.1 reel highlighting the build process of Home Reserve, the renewability and customization.
1 reel talking about the specific features of Home Reserve: hidden storage, washability, stain resistance.)
1 reel showcasing it in your beautiful home and what you love about it.
Must be a high-quality file without watermarks (avoid downloads from Instagram or TikTok, which reduce quality and file size)
Voiceovers are required.
Tag @HomeReserve in all posts featuring our product
Share your experience with Home Reserve’s features in captions and stories
Partner Ads (formerly whitelisting):
Partner Ads (ads run from your handle)
Our ads team will request access via Meta and we will "sponsor" your posts that you've tagged us in. It would run from the Home Reserve Ads Account via Partnership Ads.
Features to Consider when Video Content:
Family friendly features to consider highlighting:
Pet-, kid-, and accident-friendly
Hidden storage included for free under every seat
Machine-washable, stain-resistant fabrics that are also easy to spot clean
Modular layouts, fabric options, and renewable parts
10-Year Frame Warranty
Earth friendly features to consider highlighting:
Made in USA
One Tree Planted with every furniture order
Carbon Neutral Shipping
Water Neutral Production
Terms & Conditions
Agree to the requirements listed above
Follow ALL relevant steps in the provided Partner Portal
Property Access: Partner agrees to provide reasonable access to her home for the agreed-upon shoot date and time, currently scheduled for [July 17th from 9am to 1 pm- partner agrees to reschedule if date does not work], for a duration of approximately four (4) hours. Access includes Home Reserve's contracted photographer and Partnerships Manager, and any additional crew disclosed in advance and agreed to by Partner. Partner will notify Home Reserve as soon as reasonably possible if rescheduling is necessary due to illness, emergency, or other unforeseen circumstances, and the parties will work in good faith to identify a new shoot date.
Release for other individuals who appear in content: Partner confirms that any other individuals who may appear in photo or video content captured during the shoot - including household members, family, or guests - have consented to appear and to the usage rights granted under this agreement. If any individual appearing in the content is a minor, Partner confirms that a parent or legal guardian has provided consent on the minor's behalf for their image and likeness to be used as described in this agreement. Home Reserve will make reasonable efforts to avoid capturing identifiable individuals who have not provided such consent.
Liability: Home Reserve and its contracted personnel (including the photographer) shall exercise reasonable care while on Partner's property. Home Reserve shall be responsible for repair or replacement costs for any damage to Partner's home or personal property directly caused by the negligence of Home Reserve's personnel or contracted photographer during the shoot, provided that Home Reserve's total liability under this provision shall not exceed the retail value of the Home Reserve shipped to the Partner under this agreement. This provision does not apply to pre-existing conditions, normal wear from reasonable use of the space, or damage caused by Partner or third parties not affiliated with Home Reserve.
Before creating content: email a quick photo of assembled furniture to partner@homereserve.com to ensure it is assembled correctly (arms installed correctly, no fabric wrinkles, cushions placed properly)
Submit a completed W-9 tax form (you’ll receive a 1099 for your taxes)
Utilize trackable links provided wherever applicable
Content Deadline: All deliverables must be posted and uploaded by August 7th, 2026. If this deadline is not met and no extension has been granted, Home Reserve reserves the right to charge the full or partial retail value of the furniture provided to the credit card on file
Keep content free of holiday or seasonal décor unless previously approved. Seasonal content will not count toward required deliverables
Use accurate fabric names, product styles, features, and website links. Please reach out with any questions.
Avoid music or audio with explicit or suggestive language in any Home Reserve-related content.
Partner agrees to represent Home Reserve in a brand-aligned and positive manner in all partnership-related content. Content should highlight features or experiences you’ve genuinely enjoyed, with a focus on storytelling that aligns with Home Reserve’s values.
We ask that all partner content feel evergreen—something viewers could connect with just as easily next year as they could today. To keep things timeless, please steer clear of pop culture references, current events, or religious themes. Our goal is to create thoughtful, lasting impressions that reflect the enduring nature of what we build.
Usage Rights & Attribution
Evergreen Usage Rights: Partner grants Home Reserve LLC evergreen and unlimited usage rights for all uploaded content. This includes ongoing use across Home Reserve’s website, email, social media, and paid advertisements run from Home Reserve’s own handle—without any reference to the partner’s name or account unless otherwise agreed upon.
Attribution Window: While Home Reserve may use the submitted content indefinitely, any public attribution to the partner (such as tagging, collab invites, or name mentions) will be limited to 12 months from the original post date unless otherwise agreed upon.
Home Reserve reserves the right to request revisions or reshoots if submitted content does not meet agreed-upon quality, style, or brand guidelines.
Partner agrees to comply with all Federal Trade Commission (FTC) guidelines, including disclosing gifted partnerships through hashtags such as #HomeReservePartner where applicable.
Partner agrees not to participate in paid or gifted collaborations with other couch or sofa brands for a period of six (6) months following the content deadline of August 7th, 2026.
Partner is acting as an independent contractor and not as an employee, agent, or representative of Home Reserve. Nothing in this agreement shall be interpreted to establish any employment or agency relationship.