Partnership Agreement
Lucy & Co. x Home Reserve
In exchange for Home Reserve product for your space, we would like the following interaction and content from Lucy & Co.
Shares For Maximum Exposure:
Social Media: Share Home Reserve with your social media audience speaking on our unique features and why this pet-friendly furniture would benefit your customers as it benefits your space:
2 Dedicated Posts - 1 photo + 1 video
1 Dedicated Story Set with swipe-up using provided trackable link. Let us know when you plan to post in stories so we can prepare to cross-promote accordingly.
Tag our furniture when it’s featured in future posts
Word of Mouth: Share Home Reserve and it’s pet-friendliness (stain/odor resistance, washable covers, hidden storage for pet toys, etc.) with your customers as they enjoy your new space.
Newsletter: 1 feature in your newsletter with a link to our website (using provided trackable link).
Content To Be Provided:
Images: Minimum of 10 hi-res images of the product in your space. Here are some things we’d like to see:
4-5 Interior shots featuring the entire product styled in your space (the more angles, the better)
3-4 Lifestyle shots featuring pups interacting with the furniture.
1-2 Interactive feature shots (example: dog taking a toy out of the storage, wiping mudding paw prints, etc.)
Video: Provide a minimum of 6 vertical, raw video clips (3-5 seconds each) telling a cohesive story. This content will be used to tell a story through Reels. We will discuss the creative direction of these once the partnership is confirmed.
We will cross-promote when applicable and tag Lucy & Co. as we post on our social media platforms.
Important Details for Business Partners:
Once you’ve virtually signed this agreement and sent your w9 form to jamie@homereserve.com, we will place your furniture order.
BEFORE creating content, send a quick photo of assembled furniture to ensure it is assembled correctly (arms on correctly, no wrinkles in the fabric, cushions in the correct spots)
Upload agreed upon content to your Google Drive folder provided by us.
Provide rights and permissions for unlimited use of shared content to Home Reserve LLC.
Tag us in any content featuring our product on Instagram and Facebook.
Utilize trackable links provided by Home Reserve wherever applicable.